Phase 1 · Resort HQ · In Development

Colorado.
Where the Reserve
was born.

The flagship RCC chapter — a mountain lodge built on the terrain that shaped Bryan Egan and the Code of the West that governs every Cowboy, Inc. entity. Founding members have first access when the doors open.

Phase 1Priority Chapter
18Month Target to Open
HQCentral Reserve Hub
MembersOnly Destination

The tasting hub.
The gathering lodge.
The adventure base.

Colorado is the nerve center of The Reserve Collective Club. Every product line is tasted here. Every founding member gathers here. Every chapter expansion is announced from here. This is not a hotel room with a logo on the towels. This is the physical headquarters of a club built by its members — for its members.

"The ranch taught me that before sunrise, no one is watching — and the work still has to get done. That is the only standard that matters. Colorado is where that standard was set."

— Bryan Egan, Founder & CEO
Apply for First Access
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Mountain Lodge

Full-service lodge designed for the reserve lifestyle — communal fire, working ranch aesthetic, and the physical presence that the Code of the West demands. Built to last.

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Private Member Cabins

Dedicated founding-member cabin accommodations. Reservation priority scales with membership tier. Reserve Collective members hold first-choice access.

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The Reserve Tasting Hub

Every RCC product — reserve roasts, yaupon teas, prestige private-label provisions — is tasted in full in the Colorado lodge. The monthly shipment comes alive here.

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Adventure & Land Programming

Guided field experiences, trail access, and Western land programming rooted in the Colorado mountain terrain. An outfitter permit already operates in the family — this is not a concept.

Not a strategic selection.
A birthright.

The Origin

Born on a Colorado Ranch

Bryan Egan was raised on a 200-head Black Angus cattle ranch in the Colorado mountains. The Code of the West was not a concept he learned in a classroom. It was forged at altitude, before sunrise, in the snow.

The Land

Terrain Built for the Reserve Life

Four seasons. Backcountry access. Mountain terrain that demands the same standard the Code demands of the people who cross it. Colorado is not a backdrop. It is the first chapter, by right.

The Permit

Ashley National Forest Outfitter

Cowboy, Inc. holds an active Ashley National Forest outfitter permit operating as a charter and tour company. The land programming at the Colorado chapter is built on an existing operational foundation, not a concept.

Founding Members Get Colorado First

Charter pricing disappears
when Colorado opens.

Apply now. Monthly reserve shipments start immediately. First access to Colorado when the doors open.

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